Advertising opportunities and sponsorships

Advertising opportunities and sponsorships available with the council.

Are there any advertising opportunities available with the council?

There are a range of advertising opportunities available with the council, including outdoor advertising, publications and sponsorship. Further information about these opportunities are below.

The Grapevine and Shop & Save

The Grapevine is the council’s employee magazine and main internal communication tool. Around 3,000 hard copies are printed monthly and can also be viewed online 24/7. The magazine is available to all our 14,000 employees. The Grapevine features staff news, information, events, interviews, teamwork and the Shop & Save scheme - the council’s employee discount scheme. 

Shop & Save is featured as part of The Grapevine, and is the council’s employee discount scheme and is open to current employees and foster carers. The scheme is free to join and automatically entitles members to a 25 word text-only listing in Grapevine; all we ask is that you offer an exclusive discount or incentive. The scheme is available online 24/7 via our staff intranet and is open to all 14,000 employees.

The opportunity to upgrade your listing is available with a range of pricing options (see the table below) allowing you to enhance your listing with eye-catching graphics in a larger advertising space to improve your presence. Discounts are also available for multiple bookings.

Advertising rates for enhanced Shop & Save ads within Grapevine
Advert size  1 advert  3-7 adverts (10% discount)  8-11 adverts (15% discount) 12 adverts (20% discount)
Small boxed advert 50mm (H) x 45mm (W)  £50   £45  £42.50  £40
Bottom page banner 40mm (H) x 190mm (W)  £87.50  £78.75  £74.37  £70
Quarter page 110mm (H) x 90mm (W)  £95  £85.50  £80.75  £76
Full page 265mm (H) x 210mm (W)  £250  £225  £212.50  £200
Sponsorship package (Offer of the month showcased on front page 80mm (H) x 90mm (W) and company logo on all pages top right.  £150  £135  £127.50  £120
Special offer: Small box advert - 2 for £70        

Adverts can be taken across different editions and do not need to be consecutive ones. Prices are for a single insertion.   

All prices are exclusive of VAT. All artwork and design is included in the above prices.  

To join the Shop & Save scheme please contact:

Pauline Shaw, Advertising Sales Assistant
Email: pauline.shaw @eastriding.gov.uk

Alice Goodwin, Marketing Assistant
Email: alice.goodwin@eastriding.gov.uk

Countryside Events Walking for Health guide

Unfortunately our planned countryside events are cancelled for the rest of 2020.

This is a comprehensive guide to local activities and ideas for all of the family to take part in and enjoy the East Yorkshire countryside. It also includes a full programme of free guided walks for all ages and abilities aimed at anyone who has an interest in walking or wants to slowly introduce exercise into their daily routine - including rehabilitation from illness, injury or to get fit.

The guide also includes exciting activities for every month of the year starting in January through to December. It has a map of the area pin-pointing local places of interest, nature reserves, walks, picnic sites and all the tourist information centres.

We produce 15,000 copies every January and these are distributed to all tourist information centres, libraries and various other outlets. We also have an extensive mailing list of people who request this every year.

Advertising rates for Countryside Events Walking for Health Guide
 Advert  Price
Sponsorship Package - includes front page presence, back page and banners on all of the events calendar pages.  £1750
 Full page  £345
 Half-page  £195
 Quarter page  £105

All prices are exclusive of VAT. All artwork and design is included in the above prices.

View a copy of the guide: 

Countryside Events - Walking for Health Guide (pdf 7mb)

Care Directory

The directory is a guide aimed at assisting elderly people faced with choosing the right kind of care and understanding the options available to them. It is a full-colour, A4 directory, published in May and October each year. 3,000 copies are delivered to hospitals, care homes, adult care services, libraries and all customer service centres throughout the area.

Advertising rates for the Care Directory
 Advert  Price
 Full page  £1380
Half-page  £764
Quarter page  £494
 Eighth page  £295

 All prices are exclusive of VAT. All artwork and design is included in the above prices.

View a copy of the directory:Care Directory (pdf 3mb)

Bridlington Spa Pantomime Brochure

The annual pantomime at Bridlington Spa runs from early December to early January and welcomes over 10,000 pantomime goers through the doors. This year’s performance of Sleeping Beauty is sure to enchant and entertain children and families from across the region. Already ticket sales are booming.  

The official programme for the pantomime is available to buy at every performance. For just £1 theatregoers can enjoy reading about the cast, entering competitions and seeing what local businesses have to offer. Last year’s programme was a total sell out!

Advertising rates for Bridlington Spa  Pantomime Brochure
 Advert  Price
Full page  £340
Half-page  £170
Quarter page  £85
Sponsorship dream package - includes front page logo, outside back page, full page inside  £1200
 Prime positions  
Inside front  £500
Inside back  £500
Page 5  £400

All prices are exclusive of VAT. All artwork and design is included in the above prices.

View the programme:The Spa Bridlington Pantomime Brochure (pdf 22mb)

Your East Riding

Your East Riding is a quarterly magazine delivered to all households across the East Riding (approximately 150,000). Each edition carries articles about the services the council provides. It features localised news for the areas of Beverley, Bridlington and Driffield, Goole and Howdenshire, Haltemprice and Hunsley, Holderness, Market Weighton and Pocklington.  

Advertising rates for Your East Riding
 Advert Price
 Full page £1050

 All prices are exclusive of VAT. All artwork and design is included in the above prices.

View past copies of Your East Riding online.

Are there any outdoor advertising and sponsorship opportunities available?

We have the following outdoor advertising available:

  • Display boards at both Beverley and Bridlington bus stations
  • Annual roundabout sponsorship.

See below for further information about our outdoor advertising opportunities.

Advertising bus station display boards

There are three A3 advertising display boards at Beverley bus station and one A1 boards at Bridlington bus station. All these are available to advertise within. You can target 13,500 public transport users every week at Bridlington and 40,000 at Beverley.

Advertising rates for bus station display boards
Site Price Information
Bridlington One full-colour posters £125  Booking including space for a minimum of 1 calendar month
Beverley Up to 3 full-colour posters £200  Bookings include all 3 display boards

All prices are exclusive of VAT. Poster design and print is free of charge.

Take a look at the display boards:

Bus station display boards – photographs (pdf 1mb)

Roundabout sponsorship

Promote your business by attracting the attention of visitors, businesses and residents travelling in and out of your area. Many of the East Riding’s roundabouts have a traffic flow of in excess of 10,000 vehicles per day, based on one person per vehicle, that’s the potential to target 3.65 million people per year.

Annual sponsorship is available from £4,000 + VAT depending on traffic flow.  This includes the cost of planning permission and signage manufacture and installation. Discounts are offered for bookings of more than one year and also for multiple roundabout bookings.

Advertising on a roundabout – Terms and conditions (pdf 43kb)

Roundabout advertising
Outdoor advertising opportunity for external businesses.

Refuse Vehicle Advertising 

Advertising on refuse collection vehicles creates a mobile billboard to promote your business and is a cost-effective opportunity to deliver your message into the heart of the community to residents and businesses alike. A perfect way for your business or organisation to raise its profile with a long-term campaign (3+ months).

Refuse Vehicle Advertising 2018 (pdf 1mb)

Who do I contact for more information about advertising with the council?

For information about any of the above advertising opportunities contact:

Pauline Shaw, Advertising Sales Assistant
Email: pauline.shaw@eastriding.gov.uk

Emma Hewson, Advertising Sales Assistant

Email: emma.hewson@eastriding.gov.uk


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